UrbanFit Studios
UrbanFit Studios
UrbanFit Studios is a boutique fitness chain offering specialized group classes including HIIT, yoga, and strength training across five metropolitan locations.
UrbanFit Studios is a boutique fitness chain offering specialized group classes including HIIT, yoga, and strength training across five metropolitan locations.
Category
Health & Fitness / Local Services
Year
The Challenge
UrbanFit needed to fill class capacity during off-peak hours and compete with budget gym chains and at-home fitness apps.
UrbanFit needed to fill class capacity during off-peak hours and compete with budget gym chains and at-home fitness apps.
Post-pandemic, UrbanFit was struggling to bring members back to in-person classes. Their peak hours were fully booked, but midday and early morning slots remained largely empty. They needed to differentiate themselves from cheaper alternatives and digital fitness solutions.
Post-pandemic, UrbanFit was struggling to bring members back to in-person classes. Their peak hours were fully booked, but midday and early morning slots remained largely empty. They needed to differentiate themselves from cheaper alternatives and digital fitness solutions.
Our Strategy
We created a hyperlocal digital advertising campaign combined with influencer partnerships and dynamic pricing strategies to maximize class attendance.
We created a hyperlocal digital advertising campaign combined with influencer partnerships and dynamic pricing strategies to maximize class attendance.
Our approach included geo-targeted Facebook and Instagram ads, partnerships with local micro-influencers for authentic testimonials, implementing time-based promotional pricing for off-peak classes, and creating engaging video content showcasing class experiences and member transformations.
Our approach included geo-targeted Facebook and Instagram ads, partnerships with local micro-influencers for authentic testimonials, implementing time-based promotional pricing for off-peak classes, and creating engaging video content showcasing class experiences and member transformations.
The Results
92k
Reel Views
203%
Engagement
167%
Follower Growth
Ready to Grow ? Let's Talk.
Ready to Grow ? Let's Talk.
Spots are limited. We take on a select number of clients per quarter to ensure every partner gets the attention they deserve.
Spots are limited. We take on a select number of clients per quarter to ensure every partner gets the attention they deserve.
Drop us a line at
Drop us a line at reach@gmail.com or schedule a discovery call to see it we're a good fit.
or schedule a discovery call to see it we're a good fit.
or schedule a discovery call to see it we're a good fit.
Free 20-minute call. No pitch decks. Just an honest conversation about your growth.
Free 20-minute call. No pitch decks. Just an honest conversation about your growth.
LOS ANGELES, CA
REACH AGENCY 2026 ALL RIGHTS RESERVED